https://doi.org/10.24928/2023/0264
Visual Management Implementation Strategy: An Analysis of Digital Whiteboards
Bárbara Pedó1, Algan Tezel2, Lauri Koskela3, Patricia Tzortzopoulos4, Carlos Torres Formoso5, Elena Vrabie6 & Stuart Robinson7
1Ph.D. Student, Innovative Design Lab (IDL), University of Huddersfield, and Lean Manager at Arcadis, United Kingdom (UK), [email protected], https://orcid.org/0000-0002-6520-09812Associate Professor, Civil Engineering and Management, University of Nottingham, UK, [email protected], https://orcid.org/0000-0003-3903-6126
3Professor, IDL, University of Huddersfield, UK, [email protected], https://orcid.org/0000-0003-4449-2281
4Professor, IDL, University of Huddersfield, UK, [email protected], https://orcid.org/0000-0002-8740- 6753
5Professor, Building Innovation Research Unit (NORIE), Federal University of Rio Grande do Sul, Brazil, [email protected], http://orcid.org/0000-0002-4772-3746
6Senior Technical Director, Country Digital and Automation Lead, Arcadis, UK, [email protected], https://orcid.org/0000-0002-0854-6484
7Technical Director, Arcadis, UK, [email protected], https://orcid.org/0000-0001-5350-6281
Abstract
Visual Management (VM) is a communication strategy in which a visual workplace for closerange communication is created by using easy-to-understand sensory devices. It is adopted to increase process transparency and self-management capacity. VM discussions have been mostly device-centred to date, being concerned with the development of new devices, or understanding the impact of different VM attributes for different purposes. Explorations of VM as a strategy have been limited. This paper outlines the key elements of one part of an overall VM strategy, namely the implementation strategy (i.e., planning, introducing, executing, monitoring, and controlling, maintaining, and improving, and removing). It is based on an empirical study on the use of a specific type of VM device (i.e., digital whiteboards) at an infrastructure engineering design and consultancy company in the UK. The main sources of evidence were surveys with key representatives of the company and participant observation in the development and implementation of the device. Findings indicate that adopting VM through a systematic implementation strategy with coherent plans and actions is important to enable its successful application. Moreover, some future research opportunities are pointed out, such as to expand and evaluate the definitions proposed, and to test them in different contexts and device types.
Keywords
Visual Management, Strategy, Digital Whiteboards, Lean, Design Management.
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Reference
Pedó, B. , Tezel, A. , Koskela, L. , Tzortzopoulos, P. , Formoso, C. T. , Vrabie, E. & Robinson, S. 2023. Visual Management Implementation Strategy: An Analysis of Digital Whiteboards, Proceedings of the 31st Annual Conference of the International Group for Lean Construction (IGLC31) , 608-619. doi.org/10.24928/2023/0264
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