The evaluation of projects plays an important role in the effort to improve value generation in social housing. However, the diversity and dynamics of housing programs and the lack of clarity in project objectives may hinder the evaluation process of this type of product. The evaluation of social housing projects is often focused on product attributes, without establishing a clear connection with the expected objectives. This paper proposes a method for the evaluation of social housing projects, based on a hierarchical model for value generation, which links the product attributes to the consequences of use and intended goals. This method was conceived so that it can be used for comparing projects from different housing programs.. The research approach adopted was constructive research. The main contributions of the study are the development of the method, which uses a conceptual model for representing value generation, and a set of constructs that can be used to represent the main elements of housing projects, the consequences of use and the project objectives.
Value generation, post-occupation evaluation, social housing projects, constructive research.